About
A blog dedicated to learning and practising SEO (Search Engine Optimisation). I doubt I'll get very far up the search results given the competition out there, but I ain't trying to rank number one anyway.
The author is a frontend web developer seeking to expend his knowledge and skills, and is using this blog as a method to do so. Aside from writing about SEO, I may also write about some general web development topics as well.
Built with 11ty. I made the text logo with this tool and the font Josefin Sans. The 
logo was made using the same tool and SF Pro.
How do I really feel about SEO?
This may be the wrong place to write this, but I felt compelled to comment on it, and this page is as good as any.
To me, SEO is a means to an end, and to be honest, I am doing this rather reluctantly. I much just prefer building websites, but I've felt compelled to learn about SEO as a matter of necessity - if I want to work in the web development space, it's kind of unavoidable.
It's difficult to be motivated to study SEO when there is a lot of gaming of the system, and as a consequence, SEO requirements seem overwhelmingly complicated and convoluted. Hopefully studying this will dispell these worries.
I don't remember what the internet was like pre-Google, though I do remember using other search engines (Ask Jeeves, Dogpile) when they actually felt kind of useful. Sometimes, when I search Google these days, I get the same feeling as if I'm using those old search engines that eventually fell into obscurity, so that's the other reason for my current attitude.
The declining quality (enshittification⸬) of Google search results has been documented by others elsewhere - it's why everyone prepends their searches with site:reddit.com to find anything useful.
This is why I believe that generally, SEO is just part of a marketing strategy, and page views should be brought in a myriad of ways.
Why do I use ⸬ for notes?
I didn't want to use asterisks because I sometimes use markdown when building pages and those get parsed into lists. I could have resolved it, but I thought I would look for some other symbol to use. I just needed something to indicate a note to be revealed.
Wikipedia in their article on Note (typography) says:
Early printings of the Douay Bible used a four-dot punctuation mark (represented in Unicode as U+2E2C “⸬”) to indicate a marginal note.[citation needed] It can often be mistaken for two closely-spaced colons.
Maybe it's true. Maybe it isn't. I don't have time to check, and frankly, I don't care. It might have an interesting bit of history behind it, and I think that's neato.